.svg)
Privacy Policy
In Altum Digital Marketing LLC (“we”, “us” or “our”), we are committed to protecting your privacy and ensuring that your personal information is handled securely. This Privacy Policy describes how we collect, use and protect your personal data when you interact with our services. We comply with applicable privacy laws, including those of the United States (laws of Texas and the California CCPA), Mexico (Federal Personal Data Protection Act), and Canada (PIPEDA).
We collect several types of personal and business information, including:
- Personal Information: names, telephone numbers, email addresses and other identifiers provided by you when booking appointments or using our services.
- Business Information: company name, website details, and other information related to the company.
- Payment Information:information needed to securely process payments through Stripe.
- Marketing Data: company name, website details, and other information related to the company.
- Reminders and campaign data:names, telephone numbers, email addresses and other identifiers provided by you when booking appointments or using our services.
- Website interaction data: information related to your interactions on our website designed with Webflow.
We use the personal data we collect for the following purposes:
- Marketing campaigns: We create and optimize digital marketing campaigns (for example, Google Ads, Meta Ads) using tools such as HighLevel CRM to store and manage your information.
- SMS and email communications: We send promotional messages, reminders and updates via SMS and email. By providing your phone number and email address, you agree to receive communications from us. You can cancel your subscription at any time by following the instructions in the message or by contacting us.
- Monitoring and analysis: We use Meta Pixel and Google Analytics to track and improve website performance and marketing effectiveness.
- Customer data exchange:We share marketing performance data with relevant internal partners and external service providers to improve their marketing campaigns.
- Call recording and message storage: We may record calls and store message communications for quality control, training and dispute resolution.
- Processing: Payments are securely processed through Stripe for subscriptions and services.
Reminder and campaign data
We collect data to send SMS or email reminders and marketing communications. By booking an appointment, you agree to receive reminder messages (subscription required). In addition, by contacting us by phone or message, you automatically agree to receive marketing communications. Users can choose not to receive such communications at any time by following the instructions in the message or by contacting us directly at info@altumdigitalmarketing.com.
We can record calls and store messages exchanged with customers to:
- Quality Assurance: To monitor and improve service quality.
- Formation: Train our staff and maintain service standards.
- Conflict resolution: To resolve disputes or address concerns regarding our services. You will be notified at the start of any recorded call. By contacting us by phone or message, you agree to the recording and storage of these communications, in accordance with applicable state (Texas) and federal laws. We create and optimize digital marketing campaigns (for example, Google Ads, Meta Ads) using tools such as HighLevel CRM to store and
Data Retention
We retain personal and business data for the duration of our relationship with the customer. Once the relationship ends, we keep your data for 1 month before deleting it. If you interrupt the services, you have the right to request a CSV file containing your CRM data, including leads generated during the use of our services.
Data storage and cross-border transfers
We securely store your data in HighLevel CRM and may transfer it to service providers in the United States, Mexico and Canada. All cross-border data transfers comply with applicable privacy regulations, including the Personal Data Protection and Civil Liberties Act (LPPEDA) (Canada) and the Federal Personal Data Protection Act of Mexico. We ensure that data transferred to external providers, such as Meta (Facebook) and Google, complies with local laws.
Access by third parties and self-employed workers
Altum Digital Marketing LLC may hire outside contractors, including remote workers and freelancers from North and South America, as well as from abroad, to help us deliver our services. These contractors and independent workers can have access to personal data only to the extent necessary to perform their tasks and are subject to confidentiality agreements and strict data protection policies. We ensure that all contractors and self-employed workers, regardless of their location, comply with relevant data protection laws and follow appropriate security measures to protect their personal data. All international data transfers are made in accordance with privacy laws applicable to the United States, Canada, Mexico and other jurisdictions, including the GDPR where applicable.
We may share your data with:
- Service Providers: Including CRM systems such as HighLevel and third-party marketing platforms such as Meta (Facebook) and Google for marketing and advertising. To monitor and improve service quality.
- Website Management: Webflow is used to design and manage our website, but is not responsible for hosting services.
- Payment processors: Stripe is used for secure payment transactions.
- Legal Authorities: If required by law or in connection with legal claims.
We do not sell your personal data to third parties:
You have the following rights with respect to your personal data:
- Access: You can request access to the data we hold about you.
- Correction: You may request the correction of any inaccuracy in your personal data.
- Elimination: You can request the deletion of your personal data at any time.
- Data portability: If you interrupt our services, you can request a CSV file containing your potential customers and business data stored in our CRM.
- Opt-Out: You can choose not to receive SMS, email communications and tracking technologies at any time.
To exercise these rights contact us at info@altumdigitalmarketing.com.
Cookies and Tracking Technologies
We use cookies and similar tracking technologies to analyze website performance and deliver targeted advertising. You can manage cookie settings through your browser or disable certain tracking features through Google Ads preferences.
Payment processing
We use Stripe to securely process payments in compliance with PCI DSS standards. Your payment details are encrypted and securely transmitted during each transaction.
Safety measures
We take the necessary measures, such as encryption, secure data storage and access controls, to protect your personal and business data. However, no system is completely secure and we cannot guarantee the absolute security of your information.
Dispute resolution
If a dispute arises, our goal is to resolve it through informal negotiation within 30 days. If not resolved, disputes will be resolved through binding arbitration in Bexar County, Texas. Claims must be filed within 6 months of the event and liability is limited to $3500.
Limitation of liability
Altum Digital Marketing LLC, its employees, agents or partners will not be responsible for any damages that exceed the total amount paid by the user to Altum Digital Marketing LLC in the previous 12 months or $3500, whichever is less.
Changes to this Privacy Policy
We may update this Privacy Policy to reflect changes in our practices or to comply with new laws. Any significant changes will be communicated via email or on our website. This policy was last updated on September 11, 2024.
Contact us
If you have any questions about this Privacy Policy, please contact us at info@altumdigitalmarketing.com
.svg)
